Other than real scam (see prior post) I am also receiving emails of this kind

Dear T. Hobiger,
is my pleasure to inform you that you are being considered for inclusion in the upcoming 2011 Edition of Who's Who in the World, which is scheduled for publication in November 2010.

>From the publisher of Who's Who in America since 1899, Who's Who in the World is relied upon by business leaders, journalists, academics, and other professionals for its accuracy and currency of information. Distributed globally, it is found in the collections of many of the world's leading libraries and corporations.

As the Marquis Who's Who editors begin assembling the 2011 Edition of this historic publication, the original Who's Who in the World continues to be recognized internationally as the premier biographical data source of notable living individuals from every significant field of endeavor.

To be considered for inclusion as a biographee in this prestigious publication, you need only provide the requested information by completing the Biographical Data Form by February 15, 2010.
...

OK, these guys are more advanced than the Nigeria connection as they really publish a book named “Who’s who in/of … ” but the only way to have a look at that is to purchase it for several hundred dollars. Also its questionable what happens with the so-called “biography” data? The amazing thing is that I recently stumbled over biographies from (average class) scientists who list Who’s Who voodoo in their CVs. Amazing. It seems that if you target the pride of people, the one or other will react and waste some money to put a (at least ten-times overprized) book in his shelf, saying that the owner is one of the most important guys on this planet

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